Latest posts
Local SEO: How to Win the Map Pack in Your Service Area

For businesses that serve a place, the three local results above the organic listings are the whole game. How to compete for them.
How to Do Keyword Research That Matches Search Intent

Search volume is the least useful number in keyword research. Here is how to build a keyword map around what people actually want when they search.
Technical SEO Checklist: 12 Fixes That Actually Move Rankings

Most technical SEO advice is a list of things you could fix. This is the shortlist that tends to change results, in the order we work through them.



